Publication: 论1927-1930年上海文学期刊编辑策略的改变
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2019
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cn
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中国语言文化学刊
Journal of Chinese Language and Culture, Huachiew Chalermprakiet University
วารสารวิชาการภาษาและวัฒนธรรมจีน มหาวิทยาลัยหัวเฉียวเฉลิมพระเกียรติ
Journal of Chinese Language and Culture, Huachiew Chalermprakiet University
วารสารวิชาการภาษาและวัฒนธรรมจีน มหาวิทยาลัยหัวเฉียวเฉลิมพระเกียรติ
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6
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1
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37
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43
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论1927-1930年上海文学期刊编辑策略的改变
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Analysis on the Editorial Strategies of shanghai literature journals in 1927-1930
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Abstract
1927年后革命文学兴起，新的文学样式需要新的传播阵地，这为文学期刊的发展提供了良机。上海作为当时出版业的聚集地，大量推出的书刊多为数学教科书或童话，或者是商业性、消遣性刊物，文学期刊的出版相对较为困难。许多文学期刊开始调整编辑策略，采用顺应时代的编辑理念、平实通俗的编辑风格和书刊互动的发行模式以求得更好的发展。
After the rise of the revolutionary literature in 1927, the new literary style needed a new propagation position, which provided a good opportunity for the development of literary periodicals. Shanghai, as the gathering place of the publishing industry, had published many books and magazines, or a fairy tale, or a commercial and recreational publication. However, the publication of literary periodicals was relatively difficult. Many literary journals had to change the strategy in editing。They selected Editorial Idea in Accordance with the Times、Plain and popular editorial style and The Interactive Distribution Model of Books and Periodicals in the special communication environment.
After the rise of the revolutionary literature in 1927, the new literary style needed a new propagation position, which provided a good opportunity for the development of literary periodicals. Shanghai, as the gathering place of the publishing industry, had published many books and magazines, or a fairy tale, or a commercial and recreational publication. However, the publication of literary periodicals was relatively difficult. Many literary journals had to change the strategy in editing。They selected Editorial Idea in Accordance with the Times、Plain and popular editorial style and The Interactive Distribution Model of Books and Periodicals in the special communication environment.