Publication: Youtube usage behaviour of undergraduate students
dc.contributor.author | Takerngsukvatana, Ratanavadee | |
dc.contributor.author | Chutosri, Thatsanan | |
dc.contributor.author | Uipanith, Thanakorn | |
dc.contributor.author | Liengyu, Pornpisit | |
dc.date.accessioned | 2023-12-16T10:55:22Z | |
dc.date.available | 2023-12-16T10:55:22Z | |
dc.date.issued | 2018 | |
dc.date.issuedBE | 2561 | |
dc.description.abstract | This paper aims to study behaviors concerning social media; YouTube of undergraduate students at Suan Sunandha Rajabhat University. A stratified random of 360 samples was collected. Data collection was performed by questionnaires. Frequency distribution; percentage; mean and standard deviation were applied. In the matter of the results; the students mostly used YouTube for entertainment purpose and widely accessed YouTube via smartphone; the usage duration was 1-2 hour(s) each. Each usage was for watching movie and drama. In regard to network usage on YouTube; students mainly used for relaxation and entertainment; secondarilyfor watching instructional media on YouTube network. As for communication and broadcasting; most students used YouTube for posting and sharing video for publicizing their opinions and experience. From this study; it is suggested that the university should plan instructional development in accordance with behaviors concerning social media; YouTube usage of the undergraduate students by designing instructional media on YouTube to be suitable for learners with diversity and appealing to open a chance for the students to learn by themselves and to increase learning efficiency. | |
dc.identifier.uri | https://harrt.in.th/handle/123456789/8417 | |
dc.language.iso | en | |
dc.subject | สื่อการสอน | |
dc.subject | สื่อสังคม | |
dc.subject | การใช้ยูทูป | |
dc.subject | Undergraduate Students | |
dc.subject | Instructional Media | |
dc.subject | Social Media | |
dc.subject | Youtube Usage | |
dc.subject.isced | 0322 บรรณารักษ์, สารสนเทศ และการศึกษาจดหมายเหตุ | |
dc.subject.oecd | 5.8 นิเทศศาสตร์และสื่อสารมวลชน | |
dc.title | Youtube usage behaviour of undergraduate students | |
dc.type | บทความวารสาร (Journal Article) | |
dspace.entity.type | Publication | |
harrt.researchArea | สารสนเทศศาสตร์ | |
harrt.researchGroup | บรรณารักษศาสตร์และสารสนเทศศาสตร์ | |
harrt.researchTheme.1 | Information Technologies | |
harrt.researchTheme.2 | Social Media | |
mods.location.url | http://ijmas.iraj.in/paper_detail.php?paper_id=13441&name=Youtube_Usage_Behavior_of_Undergraduate_Students | |
oaire.citation.issue | 8 | |
oaire.citation.title | South Africa | |
oaire.citation.volume | 4 | |
oairecerif.author.affiliation | มหาวิทยาลัยราชภัฏสวนสุนันทา. คณะมนุษยศาสตร์และสังคมศาสตร์. แขนงวิชาสารสนเทศศึกษา |